Sucheta Dalal :Leading Nowhere: The industry within the MLM
Sucheta Dalal

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Leading Nowhere: The industry within the MLM  

April 11, 2014

Several Herbalifers took their lead generation businesses with them to other MLMs, including to Vemma, setting up new or revamped sites that critics say can put consumers at financial risk

 

TruthInAdvertising.org


When Pershing Square hedge fund manager Bill Ackman renewed his push on federal regulators earlier this year to investigate Herbalife — a multilevel marketing (MLM) company that Ackman says is a pyramid scheme — he zeroed in on “lead generation” businesses linked to the company that his website called “fundamentally corrupt.”

 

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-- Sucheta Dalal