Sucheta Dalal :Death of a PR Man
Sucheta Dalal

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Death of a PR Man  

July 9, 2013

A mild-mannered PR person working for the Tatas hanged himself recently. How high are the stakes for companies?

Sucheta Dalal

A rather chilling blog post, reproducing a letter from nine journalists (including the Forbes India ex-editor and president of the Press Club of Mumbai) to Ratan Tata and Cyrus Mistry, chairman of the Tata group, has sent shock waves among journalists. After all, it involves India’s most blue-chip group and the suicide of Charudatta Deshpande, a former journalist colleague, who successfully switched to PR over a decade ago.

The mild-mannered Charu (as he was known) joined Tata Steel a year ago after a long stint with ICICI Bank and Mahindra & Mahindra. He had resigned from TISCO a month before his suicide on 28th June.

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-- Sucheta Dalal