Business software company SAP, mobile handset maker Nokia and technology provider Giesecke & Devrient (G&D) have formed a joint venture company named "Original1," to deliver unique product authentication and anti-counterfeiting services across the globe.
"Today, more than ever, companies need to combat counterfeiting before it's too late, when their company livelihood is at stake. Original1 will provide a one-stop shop for companies seeking secure services that protect them from counterfeiting, safeguard the value of their brands, and help them develop a more transparent way of working to become more sustainable," said Claudia Alsdorf, head, Original1.
According to a release issued by Nokia, Original1's services will rely on SAP technology and solutions, while Nokia will deliver mobile authentication software to allow businesses to follow a branded product's entire life cycle, from a factory to the end customer, using mobile devices.
G&D's contribution to Original1 will consist of security solutions for the entire value chain. This comprises user authentication, end-to-end encryption of the information flow and database encryption, the release added. -Yogesh Sapkale[email protected]